About the Role

Join a dynamic UK-based team as a Pega Business Analyst specializing in Customer Decision Hub (CDH). Leverage your 6-10 years of experience (4+ in Pega BA) to bridge business stakeholders and technical teams, delivering personalized customer engagement solutions through next-best-action (NBA) strategies, adaptive models, and customer journeys. This hybrid/remote full-time or contract role requires Pega CDH certification and valid UK Right to Work.

Key Responsibilities

• Collaborate on requirements gathering and lead workshops for marketing automation and personalization.
• Design and document CDH decisioning rules, data mappings, and use cases.
• Partner with developers for implementation, testing, deployment, and performance optimization.

Required Skills

• Deep Pega CDH expertise (NBA, adaptive models, journeys) in Agile environments.
• Strong analytical, communication, and stakeholder management skills; fluent English for UK clients.